All digital signage companies in UAE need to have an agenda. Marketing is a technique that pushes that agenda a little better. Marketing with help of digital signage solutions helps even better. There are various digital signage companies that run in Dubai and least to say, these companies fail to understand the importance of having offered these services in the first place. One needs to understand why marketing is important. Take a look at the 4w’s and 1h of marketing and you will understand every bit of it. Who: The question here is who your target audience is. To elaborate, what are the psychographics and demographics of your target audience? Services like digital menu boards , LED screens etc. are really offered to a limited set of people who really demand these sort of services. You cannot call it a niche market, but a market where demand is less and supply is more. So the key to understand marketing is to know ‘who’ it that you are selling to is? Why: You need to ...

Digital Signage solutions have gained a lot of importance in Dubai in the recent years. Many businesses have started promoting their business both on offline and online platforms to survive in the existing market situation. There is a huge competition which makes it difficult for business to generate the expected revenue. Demand splits among the competitors and the average sale that a business could have generated few years ago has now reduced to almost half the numbers. In this situation, it becomes really very important to consult various digital signage companies in UAE that can help you in planning a great marketing campaign for your business. There are many digital signage companies in Dubai that have expertise in digital signage solutions including digital signage menu boards , led video wall, digital advertising players, interactive kiosk and there are various av rental companies in Dubai that offer these solutions on rent. One of the most trending of these is digit...

There are various ways in which a business can communicate to its customers. Especially restaurants get the benefit of direct interaction with their customers in terms of introducing a new menu, or getting feedback of their service and so on. There are many ways in which communication is possible between customers and restaurant management. One is interpersonal communication, the other option is sending across a survey sheet for feedback on their services directly to customers. A restaurant can have a direct one to one communication with its customers. But it becomes difficult to manage staff to interact with so many visitors. It is better to allocate each task to a specified staff member. While they are busy interacting with customers regarding feedback, its best to have really catchy and attractive digital menu boards for them to place their orders. This makes the order placing order quick and hassle free and customers can decide what they want without any confusion. Simi...